Coupa: Driving performance and growth in procurement

DELIVERABLES
  • Static Ads
  • Animated Ads
  • Google, LinkedIn, AdRoll, Meta
AWARDS & MENTIONS
CLIENT
Clear Digitial > Coupa
Role

Senior Visual Designer

Building Coupa’s 2023 library of digital ads

In 2023, Coupa underwent a brand refresh and tasked my team at Clear Digital to create a library of digital ads for their performance and growth team. I led the design efforts, ensuring the ads adhered to the updated brand guidelines while driving engagement and conversions. By balancing creative execution with strategic messaging, we delivered a versatile suite of assets that empowered their team to scale campaigns effectively across multiple channels.

23%

Click-through rates

15%

Improvement in campaign efficiency

18%

Conversion rate

Interested in working together?